Would You Prefer More Loyalty Points For Shopping Or Just Settle With Lower Prices For Items?

I'd definitely prefer lower prices, CS.

They are also intending to cut prices 'drastically' too ........ which is long overdue. Perhaps they might even cut them back to where they were before they raised them of late, but that's doubtful.
Personally I would prefer lower prices to gimmicks, and the supermarkets would have us believe that's what they offer (Asda roll-back for example) but it's utter twaddle and they get away with it.